TL;DR

Glide, in partnership with the Bill & Melinda Gates Foundation, aimed to raise awareness about disease elimination. To achieve this, we established a brand-new channel dedicated to Neglected Tropical Diseases (NTDs) awareness.

Impact:

In one year, Glide achieved the highest engagement rates among NGOs, expanded its network of partners, and furthered its mission. Some of the super-viral videos reached and educated approximately 10 million people about NTDs, capturing the attention of global leaders.

Solana aimed to educate the public about cryptocurrency while expanding its network of partners. To achieve this, we created a series of explainer videos and produced 30 videos at Solana Breakpoint 2024, specifically for their X platform (formerly Twitter).

Impact

• The videos garnered over 7 million views, surpassing the 1.5M views KPI.
• This remarkable success not only raised awareness about cryptocurrency projects but helped Solana expand its network of partners.

Bryan Johnson approached us because he wanted to turn his 'Don't Die' concept into a worldwide movement. His vision was not only to educate and inspire people but also share a powerful message of living life to its fullest. We suggested creating an event series called the 'Don't Die Summit' which would deeply resonate with his existing followers and longevity enthusiasts across the world/globe.
Our team took on every aspect of bringing Bryan's vision to life. We designed their website, created compelling, newsletters and ad creatives. We also handled performance marketing, sponsorships, and produced all the content for the event.
The results? 3 sold out events with over 6,000 attendees and reaching over 20 million people across the globe. The 'Don't Die Summit' became a powerful movement and became a brand that resonated with audiences everywhere. We produced 8 videos, generating over 9 million views.

The client's objective was to enhance the quality and expand the reach of their social media channels. Our strategy to achieve this involved posting five times a week, utilizing authentic videos and stories that were relatable to the audience. These posts were crafted in a premium manner, ensuring they had the potential to go viral.

Impact in 3 months

• Increased Fittr app downloads
• Increased rate of growth in channels by 8x.
• Increased brand awareness both locally and globally

Alibaba wanted to boost applications for their business competition called 'Africa's Business Heroes.' We created targeted content for entrepreneurs on their dedicated channels across 4 platforms.
Impact: In 8 months, Africa's Business Heroes' content reached millions of people and gained 31,000 new followers. Most importantly, Africa's Business Heroes got 20,000 new applicants for their competition.

The UAE Government Media Office wanted to foster cultural exchange between the UAE and countries like Egypt, India, Syria and several others. The aim was to establish a deeper understanding of diverse cultures and values that enrich the community and to achieve this, we developed 14 channels targeting individual countries for the 'Emirates Loves' project.
Impact in 3 years:‍

• The project promoted cultural exchange.
• Increased dialogue on cultural diversity and understanding globally.
• Facilitated political relationships between countries.